Andrey Shepelev

Andrey Shepelev has more than ten years in marketing, including media planning for brands such as Huggies, Dyson, Volkswagen and Jaguar Land Rover. That work sat at the junction of audience research, channel economics and what actually moves people from impression to action.

At Promobeez he researches and writes the evidence reviews on nano and micro creator marketing — peer-reviewed findings, survey data with published methods, and the practical limits of both — so local businesses can decide with sources, not decks.